What unity*dc do
We provide the thinking and the mechanics that help make relationships work.
Every day we're bombarded with over 3000 pieces of commercial messaging. From radio ads at breakfast, billboards on the way to work, emails in our inbox, cold calls on the phone, to product placement in the evening movie. There's so much of it that we've become masters at filtering it out.
But every day some messaging still gets through - an email from a family member, a letter from the football club we support or a service reminder from the garage. Why? Because we have a relationship with the sender and the message is relevant to us.
Digital Relationship Marketing
unity*dc does Digital Relationship Marketing. What's that? Think of it as laser-guided, precision targeted marketing. It's not marketing that speaks to any old person that walks past a billboard. It's marketing that speaks to John Brown: golfer, London Irish rugby fan and Managing Director of an IT firm that is dissatisfied with your competitor's service.
unity*dc creates communications that break through the filtering and connect with people.
It's data that makes this possible. We have clever ways to gather that data and put it to work for your business: developing prospects into valuable lifelong customers.
Practical solutions for business
We have a variety of solutions to help companies just like yours. To find out more, choose your business from the panel on the right, or call us on 01628 200200 to discuss your needs.
Solutions for your type of business
- Business-to-business services or professional services
- Companies that sell via dealers or the channel
- Membership organisations
- Hospitality business, restaurant or bar trade
- Owner-managed businesses
Prefer to talk? Call us on 01628 200200
Key services
- RM/CRM programme conception, design & engineeering
- CRM data infrastructure
- Acquisition campaigns and list purchase
- Programme management & support
- Personalised web, email and print
- Web-based registration & data capture
- Email newsletter design, production & management
- Content management: editorial & syndication
- Behavioural tracking & analysis
- Intelligent follow-up, response and re-activation
- Referral systems